Imagine visiting a news website only to find 2-day old articles and nothing new on their homepage. Seeing it as a rare occurrence, you visit again after 3 days, only to find the same content you did the last time you went. Will you visit for a third time?—Very unlikely. This is exactly what happens to websites that don't regularly update their content. New visitors will find their content obsolete and even regular visitors will stop coming over, especially when they find websites that are able to satisfy their needs better than your stale pages. Keeping your website content fresh and of high quality will not only make readers happy, but will also make search engines take notice, improving your rating and your authority in your niche.
No one likes stale content—neither readers nor search engines. This is why it is important to generate fresh and new content on a regular basis, thus giving visitors a reason to come back and take what you have to offer. The same is true for search engines. When you constantly ping them with new content, their spiders—who are hungry for new content to crawl, index, and rank—will recognize your site better. The fresh content helps in search engine optimizations. Search engines spiders crawls your content more frequently, which will ultimately result in higher ratings and increased viewer and readership.
Fresh content for websites come in many different shapes and sizes. You don't always need profound researches and articles in order to generate good content. With the number of new content that web users go crazy for, it is easy to generate buzz for your website by simply leveraging new media like video content, SlideShares, landing pages, and other online assets. Just make sure to publish quality content that are worth sharing.
No one likes stale content—neither readers nor search engines. This is why it is important to generate fresh and new content on a regular basis, thus giving visitors a reason to come back and take what you have to offer. The same is true for search engines. When you constantly ping them with new content, their spiders—who are hungry for new content to crawl, index, and rank—will recognize your site better. The fresh content helps in search engine optimizations. Search engines spiders crawls your content more frequently, which will ultimately result in higher ratings and increased viewer and readership.
Fresh content for websites come in many different shapes and sizes. You don't always need profound researches and articles in order to generate good content. With the number of new content that web users go crazy for, it is easy to generate buzz for your website by simply leveraging new media like video content, SlideShares, landing pages, and other online assets. Just make sure to publish quality content that are worth sharing.